Bruce Cassels

Bruce is the founder of Wheel Careers Ltd. He has been providing training and consulting services to Chrysler, Ford and Mercedes-Benz since 1993. Prior to this he was active in auto retail for fourteen years, and the food service industry for seven years. This experience, as well as expertise in adult and organizational learning has created a significant demand for his services.

As well, Bruce is proud to be the licensed affiliate for, The Center For Leadership Studies, in western Canada.

SERVICES
Automotive Job Finder	We have just launched our recruiting website that is specifically designed for Retail Automotive Dealerships. Go to: www.automotivejobfinder.com to view the site.
Assessments	We offer a complete screening and selection service through our website. Let us show you how to add some science to your hiring practices through high performer benchmarking and the best suite of psychometric assessments on the market today. View sample reports on our website.
Private Sale Events	Bruce has had extensive experience through Daimler Chrysler and Ford with loyalty management programs and is now offering Private Sale Campaigns to a select group of Dealerships. Call for more info: (800)760-1566
Process Improvement	Consistent processes are how we create better outcomes for our bottom line and for our Customers. If you are looking for answers on how to improve processes in your sales or service departments, and the resulting sales performance and customer satisfaction call us to discuss your options today.
Training	Customer often ask us about Sales and Management Training. We can create a custom training program for you after we have analysed the culture of your dealership and the preferred management style thus creating a custom solution for you.
Training and Consulting Experience
Daimler Chrysler	Course development for Five Star Programs Employee Orientation Five Star Dealer Implementation Guide Recruiting for Dealerships Five Star Business Development Conferences Daimer Chrysler Product Training Tours ProDesc 360 In Dealership Training Leadership Five Star Process Quality/ Customer retention program Service Advisor training Sales & Sales Management training Mobile Service Launch Advanced Customer One Process Design/Improvement
Mercedes	Value Pricing program
Ford	Loyalty Management Program Ford Star Satellite launch Product training Sales training
Bannister Group	Leadership Training Process Management Consulting and Implementation Customer Loyalty Management Sales Training

Bruce is equally comfortable within the Dealership Environment or with large audiences.

Please contact me for more information on any of our programs.
I am happy to answer any questions you may have.

Phone: (800) 760-1566

Email: bruce@automotivejobfinder.com